Apple Takes Big Apple To Court

April 04, 2008 | by Christopher Nickson

Yes, Apple is suing New York city over it's Green NYC campaign logo.

Yes, Apple is one of the world’s biggest brands – bust is it more recognizable that the Big Apple? That’s the question that’s at the heart of a conflict between the computer and gadget maker and New York.
 
Apple is claiming that the logo for the city’s Green NYC campaign infringes on its copyright, because it shows an apple design with a leaf and stalk, Wired has reported. When New York tried to trademark the logo last year, Apple objected. That brought a counterclaim from NYC, asking that Apple’s claim be dismissed.
 
It’s anticipated that everything will be settled – but not for about nine months. Reportedly, the next move will be to survey people’s reactions to the NYC Green logo and judge it against Apple’s claim in mall-stop surveys.
 
The iCompany is claiming that the city’s logo will "seriously injure the reputation which [Apple] has established for its goods and services."
 

 

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