Brawl Sets Nintendo Sales Record

March 18, 2008 | by Nick Mokey

Nintendo's latest game in the Super Smash Bros. franchise has been flying off shelves at the rate of two copies every second during its first week of sales.

It takes a lot of clanging cash registers to set sales records with the company that brought out legendary games like Super Marios Bros. and The Legend of Zelda, but Super Smash Bros. Brawl has apparently done it. Nintendo of America announced on Monday that the title had sold a whopping 1.4 million units in the week following its launch on March 9 – a rate of two copies every second.

“Super Smash Bros. Brawl has made the leap from video game to cultural phenomenon,” said NoA executive VP of sales and marketing Cammie Dunaway, choosing the same hyperbolic words Bill Gates used to describe Halo 3. “Game reviewers and the public alike praise its fun game play and extensive, inventive content.”

The last Smash Bros. iteration, Super Smash Bros. Melee, set its own record as the best-selling Gamecube title of all time, with 7 million copies sold worldwide.

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